The Body Knowledge Protein Bar
Congratulations. If you’re exploring the advantages of adding B-Up® Protein Bars to your smart training regimen, you’re already ahead of the game. You are also more nutritionally aware than all of those people out there trying hard to convince themselves that they can have their birthday cake and eat it, too. B-Up Protein Bars are formulated for people like you who demand honest macros, honest value, and honest flavor. We’ve put everything we know about good nutrition into creating a delicious body smart protein bar with just the right amount of ingredients to help you reach your unlimited potential.
NOT FULLY LOADED.
We are absolutely upfront about our macros, because your smart protein bar purchase decision begins with honest answers, not hype. You need to know how many grams of success sucking sugar you’re actually getting vs. what’s maybe indicated on the label of some super sweet bars that play fast and loose with their macros.
Every B-Up Protein Bar is high in protein and fiber and low in sugar and carbs and sodium. We also steer clear of corn fiber and sucralose, but come through big time with the highest quality whey and milk protein isolates. Honest macros and honest flavor never tasted better.